No List?

No Money?

No Hope?

And still dream of becoming internet famous in your niche?

Becoming the subject matter expert people tag in groups and inbox for advice?

I got you. Here are some of my best tips on doing just that without sacrificing your sanity, dignity or blowing all your inheritance on advertising!


Tip #1

Leverage your existing contacts.

Tip #2

Start sharing mini blog posts.

Medium.com I think is one of the most underutilized tools to position yourself as a subject matter expert. Give it a try.

Tip #3

Opinion pieces.  I don’t just necessarily mean blog posts. I mean pieces that reflect that you have a strong opinion.

Tip #4

Share third party articles.

And, be brave enough to challenge an opinion.

Tips #5 & #6

Share before/afters.

I took random pieces; blog posts, home pages, about pages, and do a before-after. I took a screenshot of the before, took a screenshot of the after and started sharing it in a few Facebook communities that I hang out with.

You can also offer free sessions. I know, I know there are so many people who are against the idea of free work, I call bullshit on that (listen to the podcast to find out why)

Tip #7

Start a conversation.

Similar to sharing your opinion but in this case you’re ideally sharing an opinion that creates polarity.

Tip #8

Complete a conversation.

Someone is already having a conversation, someone is already sharing an opinion and you agree with it or you don’t agree with it, complete that conversation. Not enough people do it.

Tip #9

Bite-sized wisdom pieces

A how-to, a case study or something you’d charge money for would be a 100% solution, you could just share 10% of that as a bite-sized wisdom piece.

Tip #10

Have a unique hashtag. It’s less brash than coming straight out and saying “I’m a copywriting ninja”


Click the image to download your handy dandy worksheet of all the tips:

Leave a Comment